AI Insights · Timothy · October 2025
Top 5 Free-to-Play Games Performance in New Zealand Q3 2025
Explore the performance trends of the top free-to-play games in New Zealand during Q3 2025, with insights from Sensor Tower's data.
In the third quarter of 2025, New Zealand's gaming landscape saw notable trends in the performance of top free-to-play games on a unified platform, according to Sensor Tower data.
Clash Royale from Supercell experienced a fluctuating weekly revenue, peaking at approximately $83.5K in early August. Weekly downloads showed a consistent rise, reaching a high of 13.5K in the first week of September. Active users also increased steadily, climbing from 50.3K to over 80.5K by late September.
Roblox maintained a strong weekly revenue, hovering around the $85K mark throughout the quarter. Downloads varied, peaking at 12.4K in late September. Active users fluctuated, ultimately rising from 247K to approximately 275K by the end of the quarter.
Block Blast! did not generate revenue but showed a significant increase in downloads, reaching 27K in the last week of September. Active users saw a slight decline, ending the quarter at 213K.
Royal Kingdom from Dream Games had a steady revenue stream, averaging around $20K weekly. Downloads decreased over the quarter, with a notable drop to 2.4K in mid-September. However, active users remained relatively stable, ending at 29.3K.
Kingshot from Century Games showed a strong upward trend in revenue, peaking at $65.4K in the final week. Downloads also increased, reaching 9.8K by the end of September. Active users rose steadily, finishing the quarter at 15.5K.
These insights provide a snapshot of the competitive gaming environment in New Zealand, with more detailed data and analysis available on Sensor Tower's platform.